Citroen's India entry, developing dealer network & more- Roland Bouchara | Interview | Autocar India
14 ਦਿਨ ਪਹਿਲਾਂ
12:52
40,012
In conversation with Renuka Kirpalani, Roland Bouchara, Senior VP (Sales & Marketing), Citroen India talks of entering the market in a challenging environment, Citroen's focus on comfort, the carmaker's C Cubed Programme and more.
Video shot on Sony Alpha 7 III.
#CitroenIndia #SonyAlphaIn #SonyIndia
0:00 - Introduction
0:43 - Citroen's entry into India
1:36 - Entering with flagship model
2:53 - Launching with a diesel
4:29 - Developing dealer network
6:14 - Digitalisation of sales
8:00 - Being a new brand in India
9:50 - Citroen's positioning strategy
11:37 - Comfort in Citroen's DNA
#Citroen #SonyAlphaIn #SonyIndia
SUBSCRIBE to Autocar India for the hottest automotive news and the most comprehensive reviews ► bit.ly/AutocarInd
Autocar India is your one-stop source for test drive reviews & comparison tests of every new car and motorcycle launched in India. We also offer a great mix of other automotive content, including weekly news, motor show reports, travelogues and other special features.
Website: www.autocarindia.com
Facebook: facebook.com/autocarindiamag
Instagram: instagram.com/autocar_india/
Twitter: twitter.com/autocarindiamag
New car reviews ►bit.ly/ACI-NewCarReviews
Comparison tests ►bit.ly/ACI-Comparison
New bike reviews ►bit.ly/ACI-BikeReviews
Features ►bit.ly/ACI-Features
Video shot on Sony Alpha 7 III.
#CitroenIndia #SonyAlphaIn #SonyIndia
0:00 - Introduction
0:43 - Citroen's entry into India
1:36 - Entering with flagship model
2:53 - Launching with a diesel
4:29 - Developing dealer network
6:14 - Digitalisation of sales
8:00 - Being a new brand in India
9:50 - Citroen's positioning strategy
11:37 - Comfort in Citroen's DNA
#Citroen #SonyAlphaIn #SonyIndia
SUBSCRIBE to Autocar India for the hottest automotive news and the most comprehensive reviews ► bit.ly/AutocarInd
Autocar India is your one-stop source for test drive reviews & comparison tests of every new car and motorcycle launched in India. We also offer a great mix of other automotive content, including weekly news, motor show reports, travelogues and other special features.
Website: www.autocarindia.com
Facebook: facebook.com/autocarindiamag
Instagram: instagram.com/autocar_india/
Twitter: twitter.com/autocarindiamag
New car reviews ►bit.ly/ACI-NewCarReviews
Comparison tests ►bit.ly/ACI-Comparison
New bike reviews ►bit.ly/ACI-BikeReviews
Features ►bit.ly/ACI-Features
He answered well and transparent
Unique design and spacious interior👍 I like this car.. Citroen 👌
Less variants, better decision making
Tres interessant! Welcome and good luck Citroen
Does it have air suspension ?
Very sensible from management, definitely done the homework. Soon people will shift only from ride to comfortable ride. With more focused on quality than quantity will go well in long run. Looking forward to more out of box thinking and coming with customer oriented cars from Citroen.
Nice questions and gentle interview. Congratulations @Renuka💐💐👍👍
We have it in the UK and it’s alright
nice questin & information give more information about citron brand & his product
C21 aircross should launch immediately
Hello autocar india, this is Bishal Karmakar from west Bengal, one of your channel subscriber, wish to know something about new citroens c5 aircross suv. My quaries are: A) who makes the engine of citroen c5 aircross? We know that tata jeep compass, mg hector, harrier and safari uses fiat sourced diesel engine. Kia and hyundai shares their engines to their own vehicles. Suzuki and toyota shares their engines. Renaukt and nissan uses their engines between them. Volswagen and skoda shares their own engines. In that kind of strategy, i wish to know that who makes engine for citroen brand? B) which brands audio system is installed in citroen c5 aircross? Does it have any subwoofer with its music system? C) what is flying carpet suspension system concept of c5 aircross suv? Does it feels bouncy or cushy while riding? What is the special mechanism system presents there to act the vehicle like flying carpet according to the citroen brand? I have never experienced a flying carpet ride with my entire life to understand the effect of its riding quality. Wish to know the mechanism behind such suspense system. D) if i purchase a c5 from a major city which are far away from my residence, then what will be process of getting after sales services of my vehicle's requirements? Hope you understood my quaries and you react according to them. Waiting for your response. Its a quary request about c5 aircross suv. You can ignore my requested words if you think not be answered. If any of my word hurts you then please ignore them a d don't take them personally. Have a wonderful time ahead.
First impression is last impression
Love itttt
He's so right about the "need to launch at least one car per year" looking at you VW and Skoda.
expecting small suv also from citroen
Upload the trackday video soon...
Merci pour la video#Citroen
The idea to launch the flagship suv is actually very strategic . With the flagship the brand gets to show what they can actually offer and at the same time create the brand hype without having to worry about the sales network to cater to the hype as the buyers for such a price bracket are less and hence they get ample time to set up dealerships across the country meanwhile and them start launching the cheaper cars across segments
Petrol ⛽ is just a hit away to reach century. Not for the masses.
Hope they do well and get Peugeot brand asap
C5 aircross also needs an all wheel drive variant also a petrol plug in hybrid
How to get dealership of citroen
At least there was some effort in trying to pronounce the French words and names properly. Nice.
I love Autocar India
Autocar is the best car review YT channel
The car is really stylish....
I love this car
First